Categories
AEO/GEO

Google SGE: search becomes a generative answer

Google SGE puts a generated answer above the links. Here is what the shift means and a first framework for Answer Engine Optimization.

Categories
SEO

Core Web Vitals is now a ranking signal: what to do

Core Web Vitals are now a Google ranking signal. Here is what LCP, FID, and CLS measure and what to fix first.

Categories
Design

A closer look at designing product galleries

A closer look at designing product galleries: how to show a product through images so shoppers can judge it confidently, since the gallery stands in for holding the item in hand.

Categories
Design

Designing wishlists, done properly

Designing wishlists done properly: how to build a save-for-later feature that genuinely serves shoppers and quietly drives sales, rather than a neglected list nobody returns to.

Categories
Web Development

Overflow and scrolling, done properly

Overflow and scrolling done properly: how the overflow property really works, how to avoid trapped and nested scrolling, and how to keep scroll behavior predictable and accessible.

Categories
Design

Designing one-page checkout, revisited

Designing one-page checkout revisited: when consolidating checkout onto a single page helps and when it overwhelms, and how to decide based on complexity rather than fashion.

Categories
News

The state of pairing with engineers

The state of pairing with engineers: how designers and developers working closely together produces better products, and what makes the collaboration thrive rather than grind.

Categories
Design

Notes toward better mobile commerce patterns

Notes toward better mobile commerce patterns: how to design shopping on small screens around thumbs, patience, and context, so buying on a phone feels effortless rather than cramped.

Categories
Design

Designing returns in practice

Designing returns in practice: why a generous, clear returns experience builds trust and sales rather than losses, and how to design it so it serves customers and the business.

Categories
Web Development

A closer look at CSS positioning explained

A closer look at CSS positioning explained: how static, relative, absolute, fixed, and sticky actually behave, and how to choose the right one without fighting the layout.

Categories
Design

Designing shipping options, step by step

Designing shipping options step by step: how to present delivery choices clearly so shoppers can weigh speed against cost without confusion, abandonment, or nasty surprises.

Categories
Design

Designing receipts, step by step

Designing receipts step by step: how to turn the humble receipt into a clear, useful record that reassures customers, reduces support questions, and reflects well on the brand.